the clients buy more services and are “stickier.”
by hitendra patil
client accounting services: the definitive success guide
client accounting services (cas) is the new revenue segment you cannot afford to miss.
if you are an accounting firm owner/partner, you do not want to miss the emerging, growing, and profitable opportunities in client accounting services.
more: do you value your cas value? | the mindset you need for client accounting services
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before we get to why, to ensure that we are on the same page, let us agree on a description of what cas is.
how is cas different than what i am doing now?
in a brief survey that i conducted, one of the most common questions i received from accountants (from firms of nearly all sizes) was, “how is cas different than what i am doing now?”
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